CEO President Bruce Weber is a 51-year flooring veteran who grew up in Chicago, Illinois. After completing studies at the University of Nebraska Business School, where he played on the 1971 and 1972 Nebraska football National Championship Teams, he was drafted in the 12th round by the U.S. flooring industry. Weber built his career in many regions: Mountain States, Pacific Northwest, Central, Western U.S.  and the Southeastern U.S. He resides in Atlanta, Georgia and has been married 50 years to his wife Kathleen (Kathi) and has three-adult children Lisa, Jeff and Joseph. Joe has been the vice president and general manager of AHSG for the last 22 years. Kathi is office manager for the past 10 years.

His favorite interests are family, two granddaughters, University of Nebraska football, Georgia football, Atlanta Braves, fictional books, pool aerobics and boating.

American Home Surfaces Group

American Home Surfaces Group was founded in 1999 by Bruce Weber. The alliance of independent flooring retailers includes 400 locations across America. They specialize in retail remodel-replacement, new home construction, multi-family, main-street commercial, stocking dealer flooring operations. The company’s marketing strategy includes:

• Distinguished 14-member advisory board
• Residential-commercial-builder stocking
• No upfront entry costs
• No private labeling
• Support WFCA
• Extensive investments in co-sample and displays
• Industry leader in yearly local product knowledge meetings
• Supporting major brands including Shaw, Philadelphia, Daltile, Mohawk and Aladdin
• Current member total revenues +$2 billion

Commercial USA

Commercial USA was founded in 2014 by CEO Bruce Weber; Joe Weber, vice president and general manager; and Glenn Strohl, southwest regional vice president; and Rick Willoughby, eastern regional vice president. It is the largest specialized commercial contractor organization in the United States with 225 members and more than 300 locations. Total member revue

Largest Specialized Commercial Contractor organization in U.S. Flooring Industry- 225 Member’s with more than 300 locations. Total Member revenues are more than $2 billion. The group’s primary marketing strategy includes:

• All key commercial product categories including floor prep, expertise in moisture proficiency and leveling
• Some of the key supporting suppliers include Daltile, American Olean, Roppe, Schonox, Taylor, Uzin Utz, Shaw/Philadelphia, Mohawk/Aladdin and FloorFolio
• Latest poll shows over 60% negotiated project
• Projects both new and retro include corporate office, national accounts, mercantile, medical, assisted living, education
• High-rise specification and installations
• Specialty project managers; local specification writing
• Most highly regarded experienced 12-member National Advisory Board
• Support AGC and FCICA
• Sustained 180-day to two-year backlogs
• Training: meaningful, local product knowledge meetings organized jointly with local supporting commercial product suppliers

American Kitchen & Bath Affiliation: AKBA                                

Founded 2022, by president Bruce Weber, this organization targets 1,100 existing countertop and cabinet showrooms. The group also targets outdoor living.

• Support NKBA
• Key suppliers Aladdin, American Olean, Daltile, Marazzi, Mohawk and Shaw.
• Support Mobile Marketing and Roomvo
• Dedicated kitchen and bath sample and display systems
• National Advisory Board