2. They've streamlined the specification process, and that in itself is innovation. There are all kinds f floor coverings, so by design Küberit’s product offering has to be just as diverse as the industry that they're addressing. They make it easy by break it down into seven categories. Whatever issue you're facing in with your design, you look to that product category, and then once you find your product category, you look at the thickness of the materials that you're planning on using, and that points you in the right direction. Then it's about the style of the profile, the finish that you want for your design.